Inside Apple

  • France La Face cachée d'Apple
France, 2014, 54 min

Directed by:

Anne Poiret

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If you own an Apple product, you should be interested in how it was produced. The largest manufacturer of electronics for Apple, as well as for Samsung, Nokia and other companies, is the Taiwanese company Foxconn, which has a giant factories in China. In 2010, the company attracted media attention when reports emerged about a series of suicides among its employees. Even workers coming from the poorest parts of China to earn a living cannot endure the appalling labour conditions and humiliation. The authorities are trying to silence criticism, Foxconn is too important to the Chinese economy. Gaining access to the closed area – a city within a city – is virtually impossible. (One World)

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POMO 

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English In the Chinese Communist regime, human life has little value and concepts such as cleanliness, social feeling and respect for others fail fundamentally. Foxconn is a Taiwanese company that has factories in China, among other places. Here, the Chinese leadership treats the employees within the bounds of national policy, i.e. with the shortcomings listed above. This documentary critically points an accusing finger at one of Foxconn’s customers – the American technology company Apple, which its claims is responsible for Foxconn’s working conditions and should do something about it, i.e. improve the working conditions in the world’s largest communist country. Why doesn’t the director of this documentary do this herself? She is free to complain to anyone about this. The surreptitiously captured shots of the newly built Foxconn dormitories, more spacious than rooms in Amsterdam hostels, are shown with a dark musical background, implying that we are supposed to be horrified by what we see. How can someone who obviously knows nothing about the conditions in which truly poor Chinese live in those cramped apartments that are just a few square meters make such a documentary?? I saw this at Prague's One World film festival, at night during the workweek, in the completely packed Světozor cinema. Instead of a shocking Apple version of Super Size Me, we got to see this misleading and naïve bullshit that cheaply exploits the most successful brand in the world by putting its name in the title. ()

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